The New Paradigm in Business

Table of Contents

Foreword: Sculpting a New Business Paradigm by Rinaldo Brutoco
Introduction: What is the New Paradigm in Business? by Michael Ray

PART I. THE ROOTS OF PRESENT CHANGE

INTRODUCTION

1. The Breakdown of the Old Paradigm by Willis Harman and John Hormann
2. The Transformation of Values and Vocation by Marilyn Ferguson

EXEMPLAR: Semco

3. Redefinitions of Corporate Wealth by Herman Bryant Maynard, Jr., and Susan B. Mehrtens
4. Escaping the Career Culture by Susan Albert
5. Competition, Cooperation and Co-Creation: Insights from the World Business Academy by Cynthia Joba, Herman Bryant Maynard, Jr., and Michael Ray
6. Labor As Trash by Michael Phillips

EXEMPLAR: The Calvert Fund

PART II. THE BEGINNING OF NEW LEADERSHIP INTRODUCTION

7. A New Kind of Company With A New Kind of Thinking by Rolf V Osterberg
8. Learning Some Basic Truisms About Leadership by Warren Bennis

EXEMPLAR: AMEX LIFE ASSURANCE

9. Purpose, Mission, And Vision by James C. Collins and Jerry I. Porras
10. The President As A Poet: An Intimate Conversation With Jim Autry by Marjorie Kelly

EXEMPLAR: NEW HOPE COMMUNICATIONS

11. The Corporation Without Boundaries by Robert D. Haas
12. Building Community As A Leadership Discipline by Kazimierz Gozdz

EXEMPLAR: NORTH AMERICAN TOOL AND DIE

PART III. ORGANIZATIONAL TRANSFORMATION

INTRODUCTION

13. The Art & Practice of the Learning Organization by Peter Senge

EXEMPLAR: BEN & JERRY'S HOMEMADE ICE CREAM, INC.

14. Building a Committed Workplace: An EMpowered Organization as a Competitive Advantage by Dennis T. Jaffe and Cynthia D. Scott
15. A Work In Progress at Du Pont: The Creation of a Developmental Organization by Carol Sanford and Pamela Mang

EXEMPLAR: GENERAL MOTORS

16. The Leveraged Buyout As A Positive Force by Eric J. Weiffering
17. Giving Values A Voice: Marketing in the New Paradigm by Terry Mandel

18. The Question Of Employee Ownership by Rolf V Osterberg Tamas Makray, and Terry Mollner

EXEMPLAR: PROMON TECNOLOGIA S.A.

PART IV. SOCIAL AND ENVIRONMENTAL RESPONSIBILITY

INTRODUCTION

19. Capitalism At Its Best by Marjorie Kelly

EXEMPLAR: NATIONAL PAYMENTS NETWORK

20. Michael Novak: The Theologian of Capitalism by Marjorie Kelly
21. The Five Stages of Corporate Moral Development by Linda Stance
22. The Corporation as a Just Society by David W Ewing

EXEMPLAR: WORKING ASSETS FUNDING SERVICE

23. The Shifting Paradigm of Enviromental Management by Suzanne Gauntlett

EXEMPLAR: THE BODY SHOP

PART V. VISIONS OF THE FUTURE

INTRODUCTION

24. A Systems Approach To The Emerging Paradigm by Fritjof Capra

EXEMPLAR: GE PLASTICS

25. Evolution and Business by Gary Zukav

EXEMPLAR: DES MOINES WATER WORKS

26. Moving Beyond Breakpoint by George Land and Beth Jarman
27. The Age of Light by Hazel Henderson
28. Foundation For A New World Order by Riane Eisler

29. Approaching the Millennium: Business as Vehicle for Global Transformation by Willis Harman

EPILOGUE:

Rebuilding the Spaceship While It Is Still In Flight by Michael Ray
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The World Business Academy

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